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Introducing the best shopping cart solution in WebKit's history.
All Star Cart SEO!!
The SEO stands for search engine optimization. Search engine marketing is getting more complex and definitely more competitive. To compete with all the websites on the internet you need a shopping cart solution to meet certain criteria.
Most shopping carts are database driven so you, the merchant, can operate your site on your own using the web based tools. This is all good, but how do search engines rank your site?
The content on your page among other important factors determines how search engines crawl and index the pages of your site website. The more UNIQUE pages you can index the more targeted traffic you will be able to attract with organic searches!
Content pages can work in one of two ways. Here are examples:
Example 1. A strictly database-driven website using variables to pass the category and item name all in the url. Notice the question mark. Search engines do not like question marks. These types of e-commerce sites do not index category or item pages well if even at all because there are no relevant keywords in the URL.
http://www.your-website.com/cart.cfm?cart_action=item_info
&item_guid=7A313F13-65BF-D230-4366-E366EA01A12D
&category_guid=7A275AC9-65BF-D230-4C48-F6E1F08F5A36
&CFID=8795803&CFTOKEN=43569547
For Best Results: What You Should Have
The next two examples index in search engines much better because they do not pass variables (everything after the question mark) in the URL and have lots of pertinent keywords in the URL. These will index in search engines much better and help your search results incredibly. WebKit's All Star CartSEO provides this power!!
Example 2. A Static HTML file for a category:
http://www.your-website.com/Hair/Shampoo/
Example 3. A static HTML file for an item. Notice all the keywords in the URL:
http://www.your-website.com/Hair/Shampoo/Anthony-Everyday-Shampoo-
Normal-to-Dry.html
What does this all mean?
It means that WebKit's AllStar CartSEO gives you the best of both worlds. The shopping cart control panel lets you maintain all of your category and item data with ease and every time you add or change an existing item the static HTML file is re-written.
Each item has built in meta tags and title tags as well which get auto created from the content on your item page. Or if you wish you can overwrite that data with custom meta data (keywords and description).
SEO optimization experts love the ease of using AllStar CartSEO when working on your SEO marketing strategies!
The main point of all this is that if you are at all serious about building your online sales you need a powerful e-commerce solution that WebKit's AllStar CartSEO provides!!!
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